Trends 2011

Natural Beauty

The world we live in is now dependent on high-tech solutions. And yet its foundation is still our co-existence with nature. Balanced lifestyle can only be achieved when we have returned to what is natural. Tired of omnipresent technologies, we begin to appreciate wild, natural forms created from unprocessed materials. The economic crisis has reminded us that this is not the time to follow capricious trends. Let us appreciate what is timeless, simple and durable – what makes us feel part of nature. Conscious decisions make our choices timeless and therefore environmentally friendly.

Charm of Elegance 

This line presents the works of a new generation of designers, who use patterns and structures created in the past. Yet, this is more than just imitation. It is a tribute to the roots of our culture. It is an expression of our need to experience what is authentic and timeless. This trend denotes our nostalgia for silk in its original, saturated colours, a longing for the richly draped jacquard. The Charm of Elegance is a collection of ten luxurious impressively patterned fabrics.